Adding clicks to bricks: A study of the consequences on customer loyalty in a service context

  1. Fernández-Sabiote, E.
  2. Román, S.
Aldizkaria:
Electronic Commerce Research and Applications

ISSN: 1567-4223

Argitalpen urtea: 2012

Alea: 11

Zenbakia: 1

Orrialdeak: 36-48

Mota: Biltzar ekarpena

DOI: 10.1016/J.ELERAP.2011.07.007 GOOGLE SCHOLAR