COVID-19La no percepción del riesgo

  1. Rosa María Medina Mínguez
Revista:
Más poder local

ISSN: 2172-0223

Any de publicació: 2020

Títol de l'exemplar: La comunicación política en tiempos de pandemia: el impacto del COVID-19

Número: 41

Pàgines: 34-35

Tipus: Article

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Resum

Managing a pandemic like COVID-19 tests the processes of a crisis communication management.We identify three threats: the nonperception of risk, the duration of the crisis and its side effects. It is difficult to avoid a crisis, but its effects can be minimized.It is necessary to define its characteristics to design a tactic that reduces its impact.

Fuente de los datos: Dialnet