Privacy concerns in quick response code mobile promotion: The role of social anxiety and situational involvement
- Okazaki, S.
- Navarro-Bailón, M.Á.
- Molina-Castillo, F.-J.
ISSN: 1086-4415
Année de publication: 2012
Volumen: 16
Número: 4
Pages: 91-120
Type: Communication dans un congrès
