Privacy concerns in quick response code mobile promotion: The role of social anxiety and situational involvement

  1. Okazaki, S.
  2. Navarro-Bailón, M.Á.
  3. Molina-Castillo, F.-J.
Journal:
International Journal of Electronic Commerce

ISSN: 1086-4415

Year of publication: 2012

Volume: 16

Issue: 4

Pages: 91-120

Type: Conference paper

DOI: 10.2753/JEC1086-4415160404 GOOGLE SCHOLAR
Data source: Scopus