"I need you too!" Corporate identity attractiveness for consumers and the role of social responsibility
ISSN: 0167-4544, 1573-0697
Year of publication: 2007
Volume: 71
Issue: 3
Pages: 245-260
Type: Article
ISSN: 0167-4544, 1573-0697
Year of publication: 2007
Volume: 71
Issue: 3
Pages: 245-260
Type: Article