Publicaciones (66) Publicaciones de Francisco Jose Molina Castillo

2023

  1. Business model experimentation in SMEs: the application of a dual scaling technique

    Economics of Innovation and New Technology, Vol. 32, Núm. 4, pp. 579-601

  2. Innovation and Technology in Hospitality Sector: Outcome and Performance

    Businesses, Vol. 3, Núm. 1, pp. 198-220

  3. Intention to use mobile payment by early adopters from mobile phone user data

    Data in Brief

  4. THE IMPACT OF INNOVATION OBJECTIVES ON INDUSTRY-ACADEMIA COLLABORATION. A LOOK TOWARDS SUSTAINABILITY

    36th Bled eConference: Digital Economy and Society: The Balancing Act for Digital Innovation in Times of Instability, BLED 2023 - Proceedings

2022

  1. Brand-generated social media content and its differential impact on loyalty program members

    Journal of the Academy of Marketing Science, Vol. 50, Núm. 5, pp. 1071-1090

  2. Sustainable development—Direct and indirect effects between economic, social, and environmental dimensions in business practices

    Corporate Social Responsibility and Environmental Management, Vol. 29, Núm. 5, pp. 1158-1172

  3. The role of ERP in business model innovation: Impetus or impediment

    Digital Business, Vol. 2, Núm. 2

2021

  1. Sustainable business model innovation: An umbrella review

    Sustainability (Switzerland), Vol. 13, Núm. 13

  2. Sustainable business model innovation: Review, analysis and impact on society

    Sustainability (Switzerland)

  3. Towards a general model explaining physical and digital counterfeits

    Marketing Intelligence and Planning, Vol. 39, Núm. 7, pp. 873-892

  4. ¿Universidad presencial, semipresencial u online?

    Edunovatic2021. Conference proceedings: 6th Virtual International Conferenceon Education, Innovation and ICT

2020

  1. Enterprise resource planning and business model innovation: process, evolution and outcome

    European Journal of Innovation Management, Vol. 23, Núm. 4, pp. 728-752

  2. Gender differences and business model experimentation in European SMEs

    Journal of Business and Industrial Marketing, Vol. 35, Núm. 7, pp. 1205-1219

  3. Impact of business model objectives on marketing innovation activities: A comparison between manufacturing and service firms

    European Journal of Innovation Management, Vol. 23, Núm. 1, pp. 177-195

  4. The mediating role of organizational complexity between enterprise resource planning and business model innovation

    Industrial Marketing Management, Vol. 84, pp. 328-341

2019

  1. Concursos en redes sociales: Una oportunidad de oro para fomentar la interactividad con nuestros usuarios

    Harvard Deusto Márketing y Ventas, Núm. 157, pp. 6-15

  2. La metodología de aula invertida para contrastar la competencia transversal de hablar en público: Un análisis comparativo entre asignaturas de economía de la empresa

    Evaluación de la calidad de la investigación y de la educación superior: XVI FECIES. Libro de actas

  3. La utilización del podcast como herramienta de innovación educativa en las asignaturas de economía de la empresa

    Evaluación de la calidad de la investigación y de la educación superior: XVI FECIES. Libro de actas

2018

  1. Risk aversion, innovation and performance in family firms

    Economics of Innovation and New Technology, Vol. 27, Núm. 2, pp. 189-203