Alicia Maria Rubio Bañon-rekin lankidetzan egindako argitalpenak (3)

2018

  1. The role of identification in consumers' evaluations of brand extensions

    Frontiers in Psychology, Vol. 9, Núm. DEC

2012

  1. Competitiveness as a Strategic Outcome of Corporate Social Responsibility

    Corporate Social Responsibility and Environmental Management, Vol. 19, Núm. 6, pp. 364-376

2009

  1. The role of identity salience in the effects of corporate social responsibility on consumer behavior

    Journal of Business Ethics, Vol. 84, Núm. 1, pp. 65-78