Manuela
Lopez Perez
Profesores Titulares de Universidad
María del Carmen
Hidalgo Alcázar
Publicaciones en las que colabora con María del Carmen Hidalgo Alcázar (4)
2023
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The Effect of Message Repetition on Information Diffusion on Twitter: An Agent-Based Approach
IEEE Transactions on Professional Communication, Vol. 66, Núm. 2, pp. 150-169
2018
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Using an agent-based model to measure the message repetition effect on Twitter
Proceedings of the ACM Symposium on Applied Computing
2016
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WOM Marketing in Social Media
ADVERTISING IN NEW FORMATS AND MEDIA: CURRENT RESEARCH AND IMPLICATIONS FOR MARKETERS (EMERALD GROUP PUBLISHING LTD), pp. 149-168
2015
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An open agent-based model to simulate the effect of WOM marketing campaigns
EAI International Conference on Bio-inspired Information and Communications Technologies (BICT)