A 2020 perspective on “A novel methodology for optimizing display advertising campaigns using genetic algorithms”

  1. Miralles-Pechuán, L.
  2. Ponce, H.
  3. Martínez-Villaseñor, L.
Zeitschrift:
Electronic Commerce Research and Applications

ISSN: 1567-4223

Datum der Publikation: 2020

Ausgabe: 40

Art: Artikel

DOI: 10.1016/J.ELERAP.2020.100953 GOOGLE SCHOLAR