De la inmunidad al confinamientoDos paradigmas de una misma crisis

  1. Claudia Mayordomo
  2. Salvador Moreno
Zeitschrift:
Más poder local

ISSN: 2172-0223

Datum der Publikation: 2020

Titel der Ausgabe: La comunicación política en tiempos de pandemia: el impacto del COVID-19

Nummer: 41

Seiten: 42-43

Art: Artikel

Andere Publikationen in: Más poder local

Zusammenfassung

In the face of the COVID-19 crisis that we are suffering from, we can see the different ways to comunicate and manage by the various governments of the world. In this article, through the scientific literature reference on crisis communication, we proceed to analyze the two main paradigms: the confinement paradigm, and the group or herd immunity. We respond to which one is the most accurate and why it is the one that most minimizes communicatively the damages of the crisis.