Understanding cosmopolitan consumers’ repeat purchasing in the emarketplace: Contribution from a brand orientation theoretical perspective

  1. Osakwe, C.N.
  2. Boateng, H.
  3. Popa, S.
  4. Chovancová, M.
  5. Soto-Acosta, P.
Aldizkaria:
E a M: Ekonomie a Management

ISSN: 1212-3609

Argitalpen urtea: 2016

Alea: 19

Zenbakia: 4

Orrialdeak: 149-166

Mota: Artikulua

DOI: 10.15240/TUL/001/2016-4-011 GOOGLE SCHOLAR lock_openSarbide irekia editor
Datuen iturria: Scopus