Interaction effects of media and message on perceived complexity, risk and trust of innovative products
ISSN: 0263-2373
Année de publication: 2012
Volumen: 30
Número: 6
Pages: 577-587
Type: Article
ISSN: 0263-2373
Année de publication: 2012
Volumen: 30
Número: 6
Pages: 577-587
Type: Article