Unilateral control and the moderating effects of fairness on the target's performance in asymmetric channel partnerships

  1. Hernández‐Espallardo, M.
  2. Arcas‐Lario, N.
Aldizkaria:
European Journal of Marketing

ISSN: 0309-0566

Argitalpen urtea: 2003

Alea: 37

Zenbakia: 11-12

Orrialdeak: 1685-1702

Mota: Artikulua

DOI: 10.1108/03090560310495410 GOOGLE SCHOLAR
Datuen iturria: Scopus