Personal antecedents of perceived deceptive pricing in online retailing: the moderating role of price inequality

  1. Riquelme, I.P.
  2. Román, S.
Journal:
Electronic Commerce Research

ISSN: 1572-9362,  1389-5753

Year of publication: 2023

Volume: 23

Issue: 2

Pages: 739-783

Type: Article

DOI: 10.1007/S10660-021-09490-Z GOOGLE SCHOLAR
Data source: Scopus