Publicaciones en las que colabora con Ivone Ferreira (4)

2023

  1. Evolución de los mensajes publicitarios ante la covid-19 durante los años 2020 y 2021: análisis comparado en España y Portugal

    Signos do Consumo, Vol. 15, Núm. 1, pp. 1-13

2022

  1. Women in TV advertising during the pandemic COVID-19 in Spain and Portugal

    Comunicacao Midia e Consumo, Vol. 19, Núm. 56, pp. 410-428

2021

  1. Corporate Social Responsibility and Consumer Brand Advocacy.

    Centro de Estudos Comunicação e Sociedade (CECS)-Universidade do Minho, pp. 339-352

  2. Corporate Social Responsibility and Consumer Brand Advocacy: A Reflection in a Time of Crisis

    Strategic Communication in Context: Theoretical Debates and Applied Research (Centro de Estudos de Comunicação e Sociedade (CECS)), pp. 339-351