Campañas electorales durante la pandemia en Españaelecciones autonómicas del 4 de mayo de 2021 en Madrid

  1. María Quiles Bailén 1
  1. 1 Universidad Miguel Hernández de Elche
    info

    Universidad Miguel Hernández de Elche

    Elche, España

    ROR https://ror.org/01azzms13

Zeitschrift:
Más poder local

ISSN: 2172-0223

Datum der Publikation: 2022

Titel der Ausgabe: Los discursos de los extremos

Nummer: 49

Seiten: 116-140

Art: Artikel

Andere Publikationen in: Más poder local

Zusammenfassung

The coronavirus pandemic has brought about a drastic change in our way of living and especially of communicating. In this article we are going to try to explain what its influence may have been in the way of carrying out communication in electoral campaigns in our country. In fact, five have been held to date in times of pandemic, but we will emphasize the penultimate, the electoral process for the Assembly of the Community of Madrid, held on May 4, 2021. For this we will analyze electoral propaganda, message and networks and we will try to discover to what extent the COVID may or may not have become a main protagonist in campaign political communication.