Turismo gastronómico en la ciudad de CórdobaPerfil sociodemográfico,motivaciones, satisfacción y lealtad
- Minerva Aguilar-Rivero 1
- Salvador Moral-Cuadra 1
- Teresa López-Felipe 1
- Tomás López-Guzmán 1
-
1
Universidad de Córdoba
info
- Rivera Mateos, Manuel (dir.)
- Manjavacas Ruiz, José María (hom.)
- Torres Márquez, Martín (hom.)
Publisher: UCOPress ; Universidad de Córdoba
ISBN: 978-84-9927-601-4
Year of publication: 2021
Pages: 117-138
Type: Book chapter
Abstract
Nowadays, gastronomy is a fundamental pillar for tourists to discover the cultural heritage of the place they visit, thus making culinary pleasures a determining factor in the choice ofdestination and, at the same time, an essential variable in shaping the tourist satisfaction of thetravel experience. In this sense, gastronomy has become a key element in the tourist developmentof any place and in its promotion. is research tries to study the gastronomic experiences offoreign tourists visiting a World Heritage city, such as the city of Cordoba. e main results ofthis research focus on the fact that the tourist who visits the city of Cordoba is a young travellerwith a high level of education, with a high purchasing power and who works in both public andprivate companies. Likewise, the motivation for visiting the city is both cultural and gastronomic. e satisfaction that the traveller has with the destination is very high and the loyalty that thetourist shows towards this place is also very high. e main practical application of this researchis to provide public bodies and private companies with information so that they can create touristand cultural products suitable for each traveller’s prole.