Digitalization Through Technology and Sales Performance: Extended Framework: An Abstract
- Rodriguez, R.
- Hogevold, N.
- Svensson, G.
- Otero-Neira, C.
Book Series:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
ISSN: 2363-6173, 2363-6165
Year of publication: 2023
Pages: 43-44
Type: Book chapter