Fake or credible? Antecedents and consequences of perceived credibility in exaggerated online reviews

  1. Román, S.
  2. Riquelme, I.P.
  3. Iacobucci, D.
Aldizkaria:
Journal of Business Research

ISSN: 0148-2963

Argitalpen urtea: 2023

Alea: 156

Mota: Artikulua

DOI: 10.1016/J.JBUSRES.2022.113466 GOOGLE SCHOLAR lock_openSarbide irekia editor