How to calculate, use, and report variance explained effect size indices and not die trying

  1. Iacobucci, D.
  2. Popovich, D.L.
  3. Moon, S.
  4. Román, S.
Journal:
Journal of Consumer Psychology

ISSN: 1057-7408

Year of publication: 2023

Volume: 33

Issue: 1

Pages: 45-61

Type: Article

DOI: 10.1002/JCPY.1292 GOOGLE SCHOLAR