The Effect of Export Promotion Programs on Chilean Firms' Export Activity: A Longitudinal Study on Trade Shows and Trade Missions

  1. Geldres-Weiss, V.V.
  2. Monreal-Pérez, J.
Journal:
Journal of Promotion Management

ISSN: 1540-7594,  1049-6491

Year of publication: 2018

Volume: 24

Issue: 5

Pages: 660-674

Type: Article

DOI: 10.1080/10496491.2018.1405519 GOOGLE SCHOLAR
Data source: Scopus