The influence of sales force technology use on outcome performance

  1. Román, S.
  2. Rodríguez, R.
Journal:
Journal of Business and Industrial Marketing

ISSN: 0885-8624

Year of publication: 2015

Volume: 30

Issue: 6

Pages: 771-783

Type: Article

DOI: 10.1108/JBIM-01-2015-0001 GOOGLE SCHOLAR