Assessing gender differences in 'quick response' code loyalty promotion acceptance
- Okazaki, S.
- Navarro, A.
- López-Nicolas, C.
ISSN: 0264-2069, 1743-9507
Année de publication: 2013
Volumen: 33
Número: 12
Pages: 1165-1177
Type: Article
Revue:
Service Industries Journal
