Development and Validation of a Brand Trust Scale
- Munuera-Aleman, J.L.
- Delgado-Ballester, E.
- Yague-Guillen, M.J.
ISSN: 2515-2173, 1470-7853
Year of publication: 2003
Volume: 45
Issue: 1
Pages: 1-18
Type: Article
ISSN: 2515-2173, 1470-7853
Year of publication: 2003
Volume: 45
Issue: 1
Pages: 1-18
Type: Article