El mito de las opiniones manipuladas en Tripadvisor

  1. Mellinas Cánovas, Juan Pedro 1
  2. Bernal García, Juan Jesús 1
  3. Martínez María-Dolores, Soledad María 1
  1. 1 Universidad Politécnica de Cartagena
    info

    Universidad Politécnica de Cartagena

    Cartagena, España

    ROR https://ror.org/02k5kx966

Journal:
Papers de Turisme

ISSN: 0214-8021

Year of publication: 2015

Issue: 58

Pages: 1-17

Type: Article

More publications in: Papers de Turisme

Abstract

TripAdvisor is the world largest travel site, but the accuracy of its content is continually discredited, arguing a weak control system, which allows any individual to participate anonymously, damaging the system. This paper tries to clarify the doubts of many hoteliers and tourists around the world, wondering if it is reasonable to trust on this website. The results show that, in the case of hotels with a large number of reviews, TripAdvisor scores are quite reliable.