Open collaboration as marketing transformation strategy in online markets: The case of the fashion sector

  1. Lorenzo-Romero, C.
  2. Cordente-Rodríguez, M.
  3. Alarcón-Del-amo, M.-C.
Zeitschrift:
Resources

ISSN: 2079-9276

Datum der Publikation: 2019

Ausgabe: 8

Nummer: 4

Art: Artikel

DOI: 10.3390/RESOURCES8040167 GOOGLE SCHOLAR lock_openOpen Access editor
Datenquelle: Scopus